Cambridgeshire-based wedding photographer Lee Allison is moving forward and looking forward to all the lovely weddings to come with a fresh new look for his business.
"2020 is time for a big change. I wanted my business to go in a different direction and to work with more non-traditional couples, those looking for something creative and different for their wedding. Fun, stylish, relaxed couples wanting to throw out the rule book and make their own traditions," Lee explains.
He enlisted the help of specialists Brew Branding of Chelmsford and has now relaunched with a fresh, contemporary look. "I knew Kate from Brew Branding would be perfect for the project, and I was right. She's delivered a brand that's really stylish, the perfect fit for my business going forward."
Lee founded his business in 2013 and spent the next three years establishing himself while still in employment. He first fell in love with photography while studying for his A-levels, back in the days of film and developing in darkrooms. He toyed with the idea of making it his career then, but wasn't sure he could make it full-time.
"I went off to university to study computer animation instead, which set me off on my career as a graphic designer but I couldn't get photography out of my head." He eventually took the plunge to go full-time in July 2016. "I haven't looked back since! It's been quite a journey, not always easy but, I love what I do and that's all that matters!"
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